Pure Choice

About Pure Choice

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We operate independently, which means our recommendations are always tailored to your specific needs and budget. We offer a diverse selection of high-quality water softeners and drinking water filtration products from leading brands.

We have been members of the Checkatrade and WHICH? Trusted Traders endorsement schemes since 2015 and have received hundreds of positive customer reviews. For example, we have more than 450 reviews on Checkatrade with an average rating of 10 out of 10.

We serve clients across South West England, including Bristol, Somerset, Dorset, Avon, Devon, and Gloucestershire.

Pure Choice Ltd, established in 1990, has grown significantly to serve a diverse portfolio of commercial and domestic clients. Our clientele includes local councils, fitness centers, nursing homes, hotels, restaurants, and launderettes in our local service areas.
Since 2015, under new management, we have continued to strengthen and expand our services.

At Pure Choice, we pride ourselves on delivering excellent customer service and high-quality after-sales support. Our qualified engineers are committed to providing solutions that are precisely tailored to your unique requirements. We achieve this by focusing on every detail, maintaining our independence, and offering impartial advice to ensure you receive the best brand and product within your budget.

We understand that every client has distinct needs. From your initial contact with us through installation and ongoing support, we are dedicated to providing you with the best possible service.

Our commitment to customer satisfaction is reflected in the thousands of happy customers in our local area, as well as the hundreds of 5-star reviews we have received on platforms like Check-a-Trade, WHICH? Trusted Traders, and Trustpilot.