About B10hub
B10 is a commercial transformation company helping ambitious B2B organisations build stronger, more connected commercial engines from first click to recurring revenue.
We work across the complete commercial system, including commercial transformation, revenue transformation, sales transformation, go-to-market transformation, digital transformation and Revenue Operations. Rather than treating marketing, sales, CRM, technology and operations as separate functions, b10 connects them into one structured system designed to generate demand, improve conversion, increase revenue visibility and support sustainable growth.
Our services include commercial strategy, CRM consulting and implementation, website development, marketing transformation, sales process design, automation, commercial operations, customer retention and managed commercial services. We help organisations fix fragmented systems, improve underperforming revenue functions, select and implement the right technology, automate manual processes and create a clearer path from market opportunity to recurring revenue.
B10 is also the creator of the Commercial Transformation Index (CTI), a structured commercial assessment and benchmarking framework that evaluates an organisation across 10 commercial domains, 50 criteria and a maximum score of 250.
CTI identifies commercial strengths, constraints, risks and revenue opportunities, providing leadership teams with a practical roadmap for improvement.
Where CTI diagnoses the commercial system, the Autonomous Commercial Engine (ACE) provides the implementation framework. ACE connects market clarity, demand capture, marketing operations, sales operations, commercial operations, customer growth, automation and intelligence into one operating system for commercial performance.
Based in Northern Ireland and working with organisations across the UK, Ireland and internationally, b10 supports startups, scale-ups, established businesses and enterprise teams that need more than disconnected consultancy or isolated technology projects.
Whether your revenue has stalled, your CRM is underperforming, your website is not generating opportunities, your sales process lacks structure or your commercial functions are operating in silos, b10 helps you rethink commercial and build the systems required to compete, scale and grow.
b10 is born from frustration. Having worked inside chaotic start-ups, large multinational organisations, independently owned firms, across SaaS, Finance, Engineering, Consulting - the realisation that countless teams and companies suffer the same problems however, are unable to make the necessary changes - for a number of reasons. We are fixing that.
b10 provides several core services such as:
Commercial Transformation.
Revenue Transformation.
GTM Transformation.
Sales Transformation.
Digital Transformation.
Business Transformation.
CRM Consultancy.
Website Development.
Marketing Consultancy.
Automation Consultancy.
Sales Consultancy.
Operations Consultancy.
ICP, Pricing, Positioning, and retention and customer success strategies.